Hans Belle

Hans Belle

Vice President and General Manager, Asia Pacific
Sabre Travel Network

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Hans Belle is vice president and general manager for the Sabre Travel Network® Asia Pacific region. He is responsible for growing the Sabre® presence and ensuring we evolve to meet the ever-changing needs of the region.

In addition, Belle also manages the company’s investments in a series of joint venture assets including Sabre Pacific, Abacus and Axess. Belle oversees the Airline Marketing and Distribution business across Asia Pacific. He works exclusively with carriers to better understand their needs and develop industry-leading solutions to drive revenue and growth for their business.

Prior to this role, Belle was vice president, airline marketing and distribution in Asia Pacific. His responsibilities included commercial,
sales / marketing and account management functions for all Asia Pacific based airlines.

Belle also holds board positions on several of Sabre Asia Pacific-based joint venture companies, including Abacus and Sabre Pacific.

Prior to joining Sabre, Belle owned and managed a hospitality-based business in the Australian ski industry for ten years. In addition he held roles within the Alpine Group of companies. Over his career, Belle has enjoyed working across various countries including, Europe, Canada and the United States.

Belle earned his masters of business administration from Macquarie University in Sydney, Australia and is a member of the Australian Institute of Directors (AICD).

Committed to minimising the environmental impact of our global operations and to promoting sustainable business practices in travel and tourism. www.sabre.com